How to Create and Manage a YouTube Channel?
We spend several hours on YouTube. Sometimes for education
and sometimes to get entertained. And one could not deny, it has a vast number
of content, movies, short films, music albums, games, tutorials, funny videos,
you name it. YouTube is a broad online platform to get featured. YouTubers are
also getting benefited from it. They are doing the job they like, earning money
out of it, and getting the limelight of fame.
Once in our life, we all might have thought of creating our
YouTube channel and why not! Today we’re going to find out how to develop and
operate one.
- Create an account
The first step one needs to do is create an account, and it
is quite simple to make one. All it takes to have a Gmail ID and the user
can sign up on Youtube since YouTube is a subsidiary of Google. After signing
up, one needs to select whether they want a business account or a professional
account. The only difference between two is the business account provides an
option to create an alternate name of your channel.
Once it is done, the user needs to put the profile picture
of the channel, which would help the audience better know about the channel and
its content, but the image shouldn’t be more extensive than 2560X1440 pixels.
Then the channel is ready to publish the first content.
- The Objective of the channel
Once the account is created now, the user should be exactly
confined to the purpose of the channel. If the channel has not anything good to
serve, it won’t be able to take its place out there.
If one has a clear objective, he/she can then easily plan
contents accordingly and which would help them achieve their desired goal.
- Quality of content
Here comes the most important part, creating the contents.
One should keep in mind that only good quality content has a chance to grow
because there are plenty of videos out there. The audience doesn’t take 10 seconds
to decide if they want to watch it more or not.
Create a high-resolution video, edit them in a video editing
software, Google has plenty of their lists. One should always make sure the
content isn’t long enough, a maximum of 2 minutes is excellent, and the
YouTuber should religiously upload his/her videos quite often, at least two
contents in a week. In online platforms, consistency is the key.
- Keywords
Now when the content is ready, it’s time to publish. While
publishing, the user should put an exciting cover of the video and a catchy
title. But what is most important are ‘keywords.’
One should put appropriate keywords that best suit the
contents and the particular video. Using different phrases also helps to reach
more people and stand out. The keywords also aid the video to occur according
to the viewer’s search list. They bring the viewers and subscribers to the
channel.
- Create a playlist
Since the channel now has content, one needs to organize
them, which means the YouTuber now needs to hold them correctly according to
the sequence he/she wants the video to appear. Please make sure the videos will
lower views come below the higher one, then put an appropriate title on them.
This helps to prepare a playlist, which is essential to viewers who will visit
the channel, and that is the only chance the channel has to leave an
impression.
- Optimizing the channel
Keep checking the details of the video. One can do that by
clicking on the ‘optimization’ option. Optimizations give the YouTuber details
like how many audiences the content reached when the contact did better, and
when it dropped, watch time, engagement, average watch time, viewer retention,
and the number of re-watches. This helps to understand the impact of the
content better and to learn from it to do better.
By keeping these tips and points in mind, I hope one can do
better in their journey of being a YouTuber.
Jackson Henry. I’m a
writer living in USA. I am a fan of technology, arts, and reading. I’m also
interested in writing and education. You can read my blog with a click on the
button above.
Source-YouTube Channel
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